FLOORING GOOGLE ADS AGENCY
Google Ads for flooring companies
We run conversion-focused Google Ads campaigns that get your flooring company in front of ready-to-buy customers.

Trusted by 50+ flooring companies










Why Do Google Ads Work So Well for Flooring Companies?
When homeowners search for “flooring near me” or “hardwood floor installation,” they’re not just browsing—they’re ready to buy. Google Ads puts your flooring business at the top of the page at the exact moment someone is searching for what you offer. That’s why it’s one of the fastest ways to generate high-quality, local estimate appointments—without waiting months like SEO.

How Fast Can I Get Leads with Google Ads?
Unlike SEO, Google Ads can start bringing in leads within 24-48 hours of launching. If your website or landing page is built to convert, and your targeting is dialed in, results can come in fast. The key is to have a campaign that’s optimized for your specific services and area—not a generic “home improvement” approach. At Floor Launch, we build campaigns around flooring terms people are actually searching for in your market.
For flooring, Google is Key
Why Work With a Google Ads Agency That Specializes in Flooring?
Most marketing agencies work with dozens of industries and try to apply the same template to all. That doesn’t fly in the flooring world. We know what keywords convert, how to avoid costly mistakes (like bidding on “laminate flooring cost” in the wrong way), and how to create ads that speak to what your customers actually care about.
- Laser-targeted Google Ads campaign setup based on proven flooring keywords and buyer intent
- Conversion-focused landing pages designed to turn clicks into booked appointments
- Ongoing optimization & split testing to improve results week after week
- Transparent reporting dashboard that shows you leads, costs, and real ROI—at a glance
How Much Should I Spend on Google Ads as a Flooring Business?
There’s no one-size-fits-all answer, but most of our clients start seeing consistent results with as little as $25–$50/day. We help you calculate your ideal cost per lead and reverse-engineer your ad budget based on how many appointments you want per month. Plus, our campaigns are optimized to eliminate wasted ad spend—so your money goes toward qualified leads, not curiosity clicks.

Harness the power of online search engines


Attract More Customers
More than 80% of shoppers start their buying journey online. Flooring SEO helps you meet them where they are searching for you, or one of the products you carry.

Get in Front of Local Shoppers
With optimized local SEO for Google Maps and Google My Business listings, you’ll reach more of the right customers.

Outrank the Other Guys
A higher ranking means more website visitors. That means more shoppers will see business over the competition down the street.

Spend Less on Advertising
Unlike digital ads, organic traffic is free! Flooring SEO helps you run more efficient advertising and spend less, without seeing a decrease in
CLIENT STORIES
Trusted By the flooring industry

#1 Mistake That I See Flooring Contractors Make Right Now
In the competitive world of flooring, it’s tempting to chase the latest trends—ads, automations, sales funnels. But if you’re not
Are Google Ads Worth It for Small or Local Flooring Companies?
Yes—and that’s where they shine. Google Ads levels the playing field. Even if you’re a small shop competing with big box stores, a smart campaign can get you in front of local buyers before they even consider your competition. With the right targeting, message, and landing page, you can dominate your zip code—even on a modest budget.

What’s Included in Our Google Ads Management?
We take care of everything—from setup to optimization—so you can stay focused on running your business.
- Keyword research tailored to your services and local market
- Conversion-focused ad copy & landing pages
- Daily optimization and ad testing
- Weekly performance updates inside your client dashboard
FAQ
COMMONLY ASKED QUESTIONS
What is your pricing and how cost-effective is it compared to other lead generation methods?
You only pay for qualified appointments that show up. We handle lead generation, qualification, and booking to ensure your calendar is filled with real potential customers. We offer a no-risk, pay-per-performance model, ensuring you only pay for actual results, making us a cost-effective choice compared to traditional marketing methods.
Do we get regular reporting on our campaign's progress? If so, how often?
Yes, transparency and communication are core to our business Floor Launch. We provide detailed, easy-to-understand reports on your campaign’s progress every month. These reports not only show you the metrics but also explain what they mean for your business – we also listen to calls and look at every form fill to only focus our conversations on real leads. Our goal is to keep you informed and confident that your marketing investment is driving results, but we tell it how it is if something is off, and don’t cover up problems but rather are aggressive to fix them. With our clear and consistent reporting, you can focus on what you do best – running your business – while we take care of your marketing.
How soon can I expect to see results?
Most clients start seeing appointments within the first two weeks of their campaign going live. The performance improves over time as we analyze data, refine targeting, and optimize ad creatives to ensure maximum impact.
How many leads can I realistically expect from your services?
While the exact number of leads can vary based on your location and specific home service, our clients typically see a significant increase in high-quality leads in the 2nd to 3rd month while working with us. We can talk more about estimates based on your ad budget etc, in the sales process. Our proven strategies and data-driven approach are designed to maximize lead generation and conversion rates. We’ll work closely with you to set realistic expectations and ensure that our efforts align with your business goals.
What makes you different from other marketing agencies?
There are a lot of marketing agencies that focus so much on strategy and consulting that their services are flimsy and not aggressive enough. A lot of agencies are also ‘Generalists.’ Because we are totally focused on flooring companies – our specialty makes us a lot heavier duty than most of these agencies. We’re selective about who we work with and constantly trying to level up through personal education and accountability throughout the organization. Every employee is taking a customized curriculum every quarter. Most clients love us because we are consistent, transparent and niched, and take real stuff off their plate, and are diligent about communication.